Chéribé

Hair CareTextured HairNaturalClean Beauty

Born and raised in Chad, Salwa Petersen grew up learning the Chébé hair ritual -- a centuries-old tradition of Saharan women used to grow and protect long, strong hair. Chéribé brings that ancestral practice into modern form with Chébé-infused products for textured hair. Available at Target.

Founded

2019

Founder

Salwa Petersen

Based In

USA

COMING SOON

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