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Briogeo

Hair CareClean BeautyTextured Hair

Briogeo is a clean, results-driven hair care line formulated without sulfates, silicones, parabens, phthalates, DEA, or artificial dyes. Built for all hair types with a focus on textured and damaged hair, Briogeo became a Sephora bestseller on the strength of its Don't Despair, Repair! Deep Conditioning Mask - a cult product that proved clean formulas and real performance aren't mutually exclusive.

Beauty Mkt Rating

4.6+ Leave a review

Founded

2013

Based In

USA

Category

Hair Care

Meet The Founder

Nancy Twine

Nancy Twine

Founder & CEO · New York, NY

VC-Backed

I built Briogeo because I believed clean beauty and real performance could coexist. The industry said no. Our customers proved otherwise.

Nancy Twine

Known For

Left Goldman Sachs to build a clean hair care brand. Briogeo's 'Don't Despair, Repair!' mask became a Sephora bestseller that proved clean hair care and performance weren't mutually exclusive.

The Story

Nancy Twine left a career in finance at Goldman Sachs to launch Briogeo in 2013: inspired by her grandmother's homemade hair concoctions. She became one of the first Black women to launch a brand at Sephora and built Briogeo on clean formulas, results, and radical inclusivity.

Curated by Beauty Mkt

OUR BRIOGEO PICKS

4 Products Selected

Beauty Mkt has curated these products from Briogeo's lineup. Products are not currently available for purchase on our site.

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Treatment

Don't Despair, Repair! Deep Conditioning Mask

Clinical-grade repair for damaged, over-processed hair. 7-oil complex, clean formula.

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Shampoo

Scalp Revival Charcoal + Coconut Oil Shampoo

Exfoliates buildup, soothes scalp, and refreshes from root to tip.

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Styling

Curl Charisma Rice Amino + Avocado Curl Cream

Defines and hydrates curls. Frizz-free hold without crunch.

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Conditioner

Be Gentle, Be Kind Banana Conditioner

Ultra-gentle, sulfate-free for fine and delicate strands.

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